---
title: "Services | B&C Associates"
description: "Custom software, applied AI and growth marketing from one team. Fixed scope and fixed price per phase, with a working release in the first weeks."
language: "en"
canonical: "https://bcass.net/services"
---

# What we do

Three practices that are usually bought from three suppliers. Buying them from one removes the part of the project where each supplier explains why the delay belongs to somebody else.

## Custom software

Software that removes a specific cost. Usually that cost is a person retyping data, a spreadsheet that three people edit at once, or two systems that do not know about each other.

[Custom software](/services/software)

## Applied AI

Most of what is sold as AI is a demonstration. What makes a difference in a business is narrower and duller: a model reading the documents nobody wants to read, and a person approving the result.

[Applied AI](/services/ai)

## Growth and marketing

Marketing for companies whose product is genuinely good and whose explanation of it is not. The work starts with the sentence that says what you do, because everything downstream repeats it.

[Growth and marketing](/services/growth)

## Not sure which of these you need?

Describe the situation in a few sentences. Often the answer is that one of the three is urgent and the other two can wait a year, and we will tell you which.

[Describe your problem](/contact)